Geoffrey Potter is a Partner and Chair of Patterson Belknap’s Anti-Counterfeiting Practice and Brand Protection team. Mr. Potter litigates counterfeiting and product diversion cases on behalf of major corporations in multiple industries worldwide. These cases involve counterfeit products with the potential to cause serious injury or death, including counterfeit medical devices, pharmaceuticals, nutritional supplements, beverages and other consumer, industrial and electronic products. In the anti-counterfeiting arena, he has successfully sued and executed seizure orders globally against hundreds of individuals and businesses that have manufactured and distributed counterfeits. Mr. Potter also counsels clients on risk reduction solutions and best practices for avoiding counterfeiting problems. He advises on proactive methods to secure products and packaging against counterfeiters.
Chambers USA named Mr. Potter a Leading Practitioner for Intellectual Property Litigation for his work in “high-stakes brand protection disputes.” The guide calls him a “noted authority on anti-counterfeiting issues” and clients described him as “one of the most brilliant, innovative, creative attorneys I have had the pleasure of working with.” Cited as an authority on anti-counterfeiting, his recent quotes have been published in The New York Times, Wall Street Journal, International Herald Tribune, Forbes, Bloomberg and Financial Times. He received his B.A. from Cornell University, and J.D. from New York University School of Law.