Louise Butler

As Global Head of Brand Protection, Louise oversees Diageo’s global fight against counterfeiting of its spirits brands, deploying a coordinated strategy across markets. Louise joined Diageo in 2016 as Head of Brand Protection Europe, moving into the global role in 2017.  

Prior to joining Diageo, Louise practised as an IP lawyer with the international IP firm, where she ran brand protection programmes on behalf of a number of key international clients. Louise trained as a solicitor with a leading corporate firm in Dublin.