With contraband tobacco making up to 45% of Canada’s market, fragmented regulations and gaps with online enforcement create the perfect conditions for organized crime to thrive. This panel will explore how regulatory gaps and jurisdictional inconsistencies impact legitimate brands. Experts will discuss the broader risks of online illicit trade, from lost revenue to public safety concerns, and examine strategies and common solutions for brand owners and law enforcement agencies to navigate and combat this growing threat.

Danny Fournier, Manager Illicit Trade Prevention, RBH

Benoit Dubé, Deputy Director, Criminal Investigations, Quebec Provincial Police Service